Assistant Store Manager

About Us We believe life is better when it’s spent outdoors, whether it’s hiking, running, or simply enjoying fresh air. Being outside helps us feel connected and refreshed. Behind every great adventure is the right gear, and behind that, a passionate team. As an Assistant Store Manager, you’ll help lead that team and create a welcoming store environment where customers get expert advice and the right equipment for their adventures. We’re part of the Cotswold Outdoor Group, which includes Runners Need and Snow Rock. Together, we offer trusted outdoor brands, helpful advice, and care about protecting the planet. What You’ll Be Doing Support the Store Manager in daily operations and team coaching Motivate your team to deliver expert service and hit performance targets Create an inclusive, welcoming environment for every customer Step up to lead the store in the manager’s absence Keep the store clean, organised, and easy to shop What We’re Looking For Experience as an ASM or similar retail leadership role Passion for customer service and helping people find the right gear Strong understanding of store operations and visual standards A team player who motivates and supports others What You’ll Get From Us 40–60% discount on top outdoor brands 33 days holiday (with option to buy more) Ongoing training and leadership development Wellbeing support and savings through our perks platform

Location: Beverley, UK, GB

Posted Date: 11/12/2025