Head of E-Commerce APAC

Get AI-powered advice on this job and more exclusive features. Direct message the job poster from Kerry Consulting Candidate Manager - Sales & Marketing, Consumer Practice at Kerry Consulting The Head of E-Commerce, APAC is a senior leadership role empowered to shape and deliver the digital commerce vision for one of the region's most recognized brands, collaborating across countries to deliver long-term business impact Prior experience in launching and scaling a brand's direct-to-consumer (.com) business is essential, while marketplace platform expertise is a strong plus. Key Responsibilities Develop and execute the APAC e-commerce strategy to drive revenue growth, customer acquisition, and brand equity across the region, aligning with global brand objectives. Lead the planning, launch, and optimization of regional brand .com platforms, defining the digital customer journey and ensuring best-in-class experience. Oversee end-to-end e-commerce operations, including P&L management, budgeting, digital merchandising, online marketing, logistics, and customer care. Drive performance reporting, analysis, and business reviews, leveraging digital analytics, KPIs, and CRM data to optimize traffic, conversion, and retention. Collaborate with country and functional teams to support marketplace expansion and partnerships, ensuring compliance and performance across digital channels. Manage and develop regional e-commerce team members, fostering a results-oriented, entrepreneurial, and collaborative culture. Keep abreast of APAC e-commerce trends, competitor benchmarks, and technology innovations, championing digital transformation initiatives. Requirements Bachelor's degree in Business, Marketing, Digital, or related fields. 10 years of e-commerce experience, with a substantial track record leading and scaling brand dot com platforms in the APAC region. Extensive knowledge of e-commerce P&L, site operations, analytics, and digital marketing. Experience with APAC online marketplaces (e.g., Lazada, Shopee, Amazon) considered a strong asset. Demonstrated ability to develop and execute regional growth strategies and manage cross-functional, multicultural teams. Strong leadership, analytical, communication, and stakeholder management skills To Apply To apply, please submit your resume (in MS Word format) to Vanessa Goh, at vg@kerryconsulting.com, quoting VG 34543. Due to the high volume of applicants for this role, we regret that only shortlisted candidates will be notified. Registration No: R22105794 License No: 16S8060 Seniority level Seniority level Director Employment type Employment type Full-time Job function Job function Marketing, Sales, and Strategy/Planning Industries Retail Health and Personal Care Products Referrals increase your chances of interviewing at Kerry Consulting by 2x Get notified about new Head of Ecommerce jobs in Singapore, Singapore . Head of Sales (FMCG/ Based in Indonesia) We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. J-18808-Ljbffr

Location: Singapore, Singapore, SG

Posted Date: 9/1/2025