Outbound Telesales Consultant | Meridian Wine Merchants | Cape Town

Meridian Wine Merchants is seeking a dynamic Outbound Telesales Consultant, based in Cape Town. This exciting opportunity offers the chance to represent premium wine and liquor brands while working in a hybrid environment as part of a passionate, growing team. Responsibility includes: New product introduction and upliftment procedure to be carried out as per SOP. Effective planning of the call cycle as per contact and coverage SOP. Calling customers in accordance with the agreed call cycle. Assisting new customers in opening new accounts as per SOP on new accounts. Recording and promptly acting upon customers complaints, queries and requests and feedback accordingly as per Communication SOP and contact grid. Actively building relationships with customers by identifying new growth opportunities in the wine category and adding personal touches (e.g. send complimentary bottle of wine on customers birthday) as per SOP. Identify and execute promotional opportunities/requirements as per the customers needs and promotional SOP. Gain knowledge on various products and processes to carry out a strategic negotiation with customers. Understand your personal sales target by customer and brand and deliver the result. Understand how personal sales commission / incentive are calculated. Grow and maintain the customer base to achieve the sales target. Grow listings on redistributor wine lists. Develop a plan to close the sales gap by compiling a monthly Sales Report and submit this report as per SOP. Log all calls and capture interaction with customers on the laptop as per SOP and RSM requirements. Collect customer information as per Salesforce Contacts Report. Submit trade program & cycle brief execution feedback as per SOP and RSM requirements. Other operational report / feedback as per RSM requirements. In accordance with the SOP on pre, during and post call procedures. In accordance with the SOP on pre, during and post call procedures. 20% of your day to cover vacant Rep Areas. Order taking and processing to be done on handheld technology. Action specified tasks from cycle brief or operational requirements from RSM. Manage stock allocations as per RSM requirements and stock allocation report. Contribute towards informal succession planning and skills transfer within the Sales / Trade Marketing team by adopting a coaching and/or mentorship approach and teaching team members new learnings. Plan and prioritize, demonstrating abilities to manage competing demands. Qualifications and Experience: Diploma relating to Sales, Marketing, Hospitality Management or Food and Beverage Management. One years experience in wine or liquor industry, customer service, hospitality, or FMCG retail sales and merchandising. Cape Wine Academy Intro to SA Wine or WSET level 1 (beneficial). Microsoft office suite. Excellent ability to communicate verbally. Please do not apply for the position if you do not meet the requirements. Should you not receive a response to your application within two weeks please consider your application unsuccessful.

Location: Cape Town, Western Cape, ZA

Posted Date: 8/29/2025