Digital Marketing Executive

Digital Marketing Executive Location: Northamptonshire Department: Marketing Reports to: Head of Marketing Type: Full-Time, Permanent Salary: £32,000 - £35,000 per annum Role Overview: Great opportunity for a Digital Marketing Executive to lead digital initiatives across both B2B and B2C channels working with huge retailers. This role is responsible for delivering growth through data-led campaigns, CRM automation, and eCommerce optimization. The ideal candidate will thrive in a fast-paced environment and bring a strong mix of strategic thinking and executional excellence. What You’ll Do: Develop and execute targeted marketing campaigns that convert and solve real customer challenges. Drive digital growth and boost brand awareness across B2B and B2C audiences. Lead CRM-driven journeys using platforms like HubSpot to automate and personalize engagement. Create onboarding and training programs to empower global teams with CRM tools. Optimize eCommerce sites and landing pages to maximize conversions and user experience. Collaborate with retail and distribution partners to align online and in-store promotions. Manage agencies and freelancers to deliver campaigns on time and on brand. Track and analyze campaign performance using HubSpot and Google Analytics, reporting insights to senior leadership. Share best practices and contribute to global marketing strategies. Represent the brand confidently at industry and consumer events. Deliver internal training to upskill teams on digital marketing tools and techniques. Requirements: Experience in digital marketing across both B2B and B2C environments. Strong knowledge of HubSpot Experience managing eCommerce platforms and digital customer journeys. Highly analytical, with a focus on delivering measurable results.

Location: Northamptonshire, GB

Posted Date: 6/17/2025