Marketing Manager

* Marketing Manager – Store Experience Strategy * * Remote * | Monday – Friday, 9:00 AM – 5:00 PM EST * Pay: 49.30 * * Location: Boston, MA * * Position Summary * As a * Marketing Manager * on the * Store Experience Strategy team * , you will lead the * end-to-end development and execution * of innovative in-store retail formats and pilot experiences across CVS locations. This includes healthcare delivery pilots, localization initiatives, and more—ensuring all elements are customer-centric, impactful, and aligned with business goals. You will collaborate cross-functionally to drive the transformation of our retail spaces into * engaging and beloved destinations * for customers and colleagues alike. * Top Responsibilities * * End-to-End Project Delivery * * Implement customer-focused strategies and pilot initiatives. * Innovate while using best practices to meet format goals. * Creative Brief Development * * Lead the creative brief process to ensure alignment with strategy. * Provide and deliver feedback to drive impactful execution. * Measurement Planning * * Develop program measurement plans to evaluate and optimize work. * Leverage customer insights and key program data for continuous improvement. * Additional Key Duties * * * Data-Driven Strategy: * Use internal/external data, field insights, and competitor analysis to inform decisions. * * Cross-Functional Collaboration: * Partner with Marketing, Delivery, A&E, Construction, Creative, Legal, Clinical, Finance, and Ops to ensure alignment. * * Signage Coordination: * Manage prototyping, printing, and shipment of all in-store signage and materials. * * Budget Ownership: * Handle all project-related budget tracking, finance entries, POS submissions, and forecasting. * * Field Communication: * Develop and manage communications to field teams in partnership with Operations. * * Process Improvement: * Continuously evaluate and improve workflow processes for scale and efficiency. * Qualifications * ✅ * Education: * Bachelor’s degree in Business, Marketing, or a related field (or equivalent experience) ✅ * Experience: * Minimum 5 years managing end-to-end project delivery in marketing, retail, or customer experience settings ✅ * Skills: * * Proven ability to deliver cross-functional projects * Strong communicator with creative and strategic thinking * Experience with budget management and KPI analysis * Collaborative mindset with a customer-first orientation If you are interested, please contact * Chin Yang at A-Line Staffing. * * * *586-323-4194* * * | * cyang@alinestaffing.com * * Executing social media marketing campaigns * Coordinate email marketing efforts with marketing managers * Create marketing presentations and marketing pages * Implement direct email marketing campaigns * Direct advertising and marketing campaigns * Nurturing campaigns using online marketing strategies * Utilize marketing analytics to create actionable marketing strategies * Integrate digital marketing with traditional marketing/communications campaigns and media relations efforts * Manage marketing resources and the marketing budget * Coordinate marketing campaigns with sales activities * Execute multi-channel marketing campaigns * Coordinate digital/social marketing efforts * Distribute marketing and sales content * Implement strategic corporate brand marketing initiatives * Create a social media marketing plan * Execute b2c marketing campaigns * Implement marketing projects and advertising campaigns * Preparing online and print marketing campaigns * Communicate marketing messaging and campaigns * Create and execute marketing campaigns

Location: Boston, GA, US

Posted Date: 6/6/2025