Brand Manager (wine) - Stellenbosch

Minimum requirements: At least a tertiary marketing qualification 3-5 years experience in similar position Love for and knowledge of the wine industry Excellent verbal and written communication skills in English and Afrikaans Technically minded, attention to detail and strong analytical skills. Excellent organisational, administrative, financial and management skills Responsibilities: Implement strategic marketing plans to increase brand awareness Support in driving sales through the various channels work closely with members of the commercial team Oversee our tasting room operations, including enhancing customer experience, staff supervision, inventory management, and event coordination. Plan and participate in wine festivals, trade shows, and other industry events to promote our brand and engage with potential customers. Create a unique engagement between the customer and Brand with each interaction. Work on partnerships with local organisations, events managers, and local businesses. Develop and maintain relationships with distribution and third-party partners to drive sales and brand growth. Create and do quality control on all elements of the marketing information and collateral especially product descriptions, tasting notes, videos, pictures etc. Ensure all platforms of the company are always updated with the latest information. Create and identify opportunities in digital marketing strategies and online sales, including social media campaigns, email marketing, and website updates. Coordinate with creative agencies, designers, and other external partners with regards to Point of Sale material. Monitor, analyse and provide Senior management with regular reports and insight re (not limited to): brand performance, market insights, competitors current promotions and advertisements. trending brands, emerging consumer behavior consumption patterns. Assist with new product development where required. Perform administrative functions, when necessary and deemed reasonable. Please send cv, qualifications, references, salary expectation and photo to: desmaine@vinerecruitment.co.za

Location: Stellenbosch, ZA

Posted Date: 5/8/2025