Marketing Executive

Job Description Make Christmas happen behind the scenes! We are one of the UK’s leading Christmas companies , specialising in Christmas decorations that bring magic to homes and venues across the country. As we continue to grow, we’re looking for an experienced and driven Marketing Executive to join our on-site team and play a key role in delivering our festive marketing campaigns. Key Responsibilities Develop, execute, and manage digital campaigns across platforms including Google Ads (Search, Display, Shopping) , Meta, and other PPC networks Collaborate closely with our external marketing agency to align strategies, manage campaign performance, and ensure smooth execution Work directly with the social media team to build a forward-thinking content calendar and advise on the creation of video and visual content for key promotions Lead email marketing campaigns, customer segmentation, and seasonal content schedules Analyse and report on campaign performance, providing insights to improve ROI and customer engagement Oversee the creation of marketing assets by briefing design teams and ensuring consistent brand messaging Coordinate and support the rollout of seasonal promotions, both online and in-store Monitor and optimise website performance, traffic, and conversion metrics using analytics tools Support the development and implementation of A/B testing strategies to optimise content and campaign effectiveness Requirements Minimum 3 years of hands-on marketing experience , ideally within luxury retail, e-commerce, or seasonal products Proven experience managing large marketing budgets (£250k) with clear evidence of ROI Demonstrable expertise in running Google Ads and other paid digital channels Solid understanding of SEO, email marketing tools such as Klaviyo , CRM systems, and Google Analytics Strong project management and communication skills, with the ability to collaborate effectively across internal teams and external partners Highly organised, adaptable, and detail-oriented A good understanding of customer cohorts and lifecycle marketing to support more targeted, effective campaign strategies Experience with A/B testing and a strong grasp of how digital assets are developed and used across various marketing channels

Location: Southport, GB

Posted Date: 5/1/2025